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Educational College Consulting Mentor & Business Development

Need a good mentor? 

I am forever indebted to my mentor, Jane Rosser. She is a leader in Higher Education who gave me her time, leaned into our conversations, was gracious when catching my mistakes and cheered me on as I pushed myself to the next challenge. I'm paying that forward.


As a HECA community representative for my colleagues in the San Francisco Bay Area, as an active participant of 4 national professional organizations, as a practicing IEC, as Founder of a fast growing college counseling software company;, I've learned a few things.

My first lesson was, this isn't easy work. Even with years of experience to lean on, it took time to find my way. I hear my story repeated back to me from the many new counselors who have sought my advice. It is an honor to be asked and it is my pleasure to guide, soundboard, mentor, and kvetch with my colleagues.

Have any questions in these areas?

  • Counsel with Confidence:

    • Feel confident in what you bring to the table. Define your services.

    • Build your storefront. Differentiate your service from every other college counselor in your area.

  • Sell the Milk, Not the Cow:

    • How to flow through  prospective client meetings

    • Billing, invoicing, accounting, hourly or package and setting your price.

    • Contracts, employees, taxes, Budgets and operations

  • Marketing:

    • Find your market entrance points

    • Communicate as an IEC. Talk the talk, walk the walk.​

  • Counseling:

    • The art of counseling teen procrastination

    • Counseling as scaffolding with independent teens​​

    • Therapeutic Specialties. How to know where your expertise end.

  • Digital and Professional Presence:

    • Website, email design, analytics, google docs

    • Referrals and social media. How to waste time.

    • Business software choices: Automation vs. Interference​

    • Admissions and the tidal wave of information.

Counsel with Confidence

Build a Durable Business

Invest in Your Colleagues

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